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Today I was offered to test the new Adsterra Social Bar CPA before it’ll be released to the public. Of course, I couldn’t miss out on this amazing opportunity, and had to try it right away. I decided to test the new Social Bar CPA on apps, because I think they are the most attractive vertical for both beginners and experts alike.

As part of Adsbalance mobile performance efforts, the team created an advert strategy to attract new users to Rush Royale and maximise the conversion rate. It included the KPI of ROI of more than 100% and a set of creative design standards, such as a catchy visual and clear message.